Have you seen this line Union? Celtic Fire has a Marmite accord!
I've got the lowdown on Union. The big idea is that the perfumes are made from accords found only on the British Isles, materials not usually found in perfumes, like bog myrtle and hops and holy thistle and watercress and heather. And Marmite.
They're all interesting: very fresh and vegetal, not typically "perfumey". Going in order from "blah" to "ahh!" (in my personal preference), there's Holy Thistle, which smells like a black-and-bell-pepper shampoo. Then there's Quince, Mint and Moss, which has an appealing mossy lemon zing -- like a potpourri fashioned from forest underbrush and lemon zest.
You, Burning Man -- you with your love of all scents that smolder and spark -- you who happily pongs of Le Labo Patchouli 24's charred vanilla woods and of CB I Hate Perfumes Burning Leaves' roasted weenies -- you're the one who should be wearing Celtic Fire. I'm wearing it now and am nervous that it's going to set off the smoke detector. This mutha is an bonfire with a capital BON.
When I met the Union perfumer Anastasia Brozler, she was excited to share details on some of Celtic Fire's components, like bog myrtle, which Vikings used to take as a stimulant to amp up for battle. (Apparently with bog myrtle, there's a fine line between "quickening the mind" and roaring into full-tilt grandiosity, but I guess such nuances weren't that important to a Viking going to gory glory.)
Celtic Fire also contains trace elements of Marmite, which registers as a yeasty/hoppy presence at most -- not enough to get your toast excited. Mainly, this thing is ON FIRE, and as the initial power recedes, it smells the way your hair and clothes smell when you've been hanging out by a bonfire on a cold night.
Finally, there's my fave Union, Gothic Bluebell, which smells like something Kate Bush would wear "out on the wiley windy moors" while singing "Wuthering Heights".