Hipster Prescription




Niche house Hipster has launched a fragrance called Prescription. No official notes have been released. Would anyone like to watch the "ad" and take a guess? (And to the easily enraged and sweary fumies among you: this is just for fun.)

26 comments:

  1. A milk and pine needle accord? So mainstream.

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  2. dairy, pollen and feathers. Call the allergist immediately!

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  3. Oak moss, musk de geese and semen. ;)

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  4. I notice the distance the models stay away from each other and in the woods, so maybe it is something slightly stinky or anamalistic, like Bill Blass Amazing, or Thierry Mugler Womanity. Or maybe it is a scented version of PCP, that causes hallucinogenic behavior. That may be why they used the metaphor of eating pine needles and enveloping themselves in feathers. Pouring milk all over there faces represent the abuility to mentaly travel back to child like behavior of an infant. It is a Hallucinogenic perfume that alters ones personality and perceptions of their environment. Creating the perception of perfume, when there may actually be no scent. That is why there are no notes present. Yah baby!!! That's my take!

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    1. Kimberly, that is so conceptual that I believe you have reconceptualized the concept of conceptualism.

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  5. You mean this isn't a Saturday Night Live spoof of a perfume ad?

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    1. It is a spoof, but not from SNL. It's by Australian prank YouTube channel The Royal Stampede.

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  6. Just ordered a bottle. Can't wait til it arrives! Will update.

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  7. Well, if it were a prescription for an American hipster- my guess would be base notes of rubber( fixie bike tires), followed by subtle, animalic (dirty facial hair )notes, unfolding to the smell of aged, unwashed, laundry with a smooth dry down that references the American hipster beverage of choice- PBR.

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  8. I am guessing the notes to be, summer sun burnt fox tails, pine bark harvested at sunset, deer milk and boy tears, chewed pine needles, indulgent goose down, and aldehydes gleaned from exploding first love soul mate pheromones. Am I close?

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  9. DEER MILK and BOY TEARS! Did that reference come from the video?-if so, I must've spaced it ....What a brilliant combo.- also would be a good band name!

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  10. Lanier's description calls to mind the pheromone doe from Interpol's hypnotic/disturbing video to Lights.

    This advert is hilarious. I'm thinking prequel to Sissy-Boy Slap Party. The heart sings! Accords include freshly mown hay, loam, semen after grapefruit juice, altoids and brush-hog lubricant, and not necessarily in that order.

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    1. phlegmfatale - Sissy Boy Slap Party, the Guy Maddin film? Never expected to see that referenced in the comments! I've worked with Guy, and I've also performed in a theatrical piece in LA that incorporated that film. Coink!

      Thanks for tipping me off to the Interpol vid.

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  11. Funny! This, however, is no joke:
    http://jezebel.com/helvetica-the-perfume-is-irony-distilled-1474404092

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  12. Katie,
    This calls to mind Fry and Laurie's ad for "Pretention." Between fact and breakfast, madness lies...
    http://www.youtube.com/watch?v=TioGP9mWahA

    Or Jenna Maroney's fragrance on 30 Rock, Enorme: Make him chase the junk.
    http://www.youtube.com/watch?v=0N7l-FhHHC8

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  13. Wetted bed and masking tape.

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  14. Where are you Katie - we miss you....!

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